There’s a world of difference (and difficulty) between using social media as a consumer versus harnessing it for your business.

Some people can post a picture of their kids to Facebook and see 100 Likes overnight. But small businesses with growing audiences might have a harder time trying to get the same results organically.

If you want to realize the long-term potential of social media, you can't just focus only on promoting your products. You also need to incorporate tactics and types of content that create organic (unpaid) engagement.





Comments


Written by Pavithra2017
19 hours ago

[Moderator's note: removed spam comment. ^ML]



Written by lyceum
7 days ago

I wonder if I should do a Thunderclap campaign for my first forthcoming book on tea?



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