BizSugar.com › Sales › Location-Based Prospecting? Are Ad-Hoc Sales Calls Valuable?

I’ve been intrigued about much of the publicity around Hoover’s Near Here offering. Apparently it’s an Iphone based application for a sales person to find new prospects close to them–wherever they might be. I’m certain this is the first of many new services that will be offered by organizations like Hoovers (In fact, LinkedIn and Tripit have been offering similar, but much lower capability for some time).