Problem owners and solution owners tend to assess value differently. Sales needs to understand this, creating, developing, and delivering value relevant to both audiences.

Sponsored Content


Comments


Written by Mentorship4U
665 days ago

Hello Dave, first of all thanks for posting. Second, I just read an article on top 5 things to keep in mind to catch your audiences attention when you post blogs. Congratulations, you got me with the Title..and yes I did ask, what does Dave mean.

Finally, I found your article intriguing and thoughtful. Sales is about relationships and solving problems and it is important to focus on the various stakeholders in an organization, how they perceive value/solutions and put together an optimal solution for the team.

Great read, thanks for sharing.



Log in to comment or register here.

Learn How to Build a Firm Benefits Foundation

While health care reform hasn’t gone into full swing mode yet, your business can lay a firm foundation for 2015 by following …
Subscribe

Lori Byron @LoriByron Turns Clients Into Superstars

Lori Byron believes any business owner or entrepreneur can be a superstar. With a love of reading and writing going … More
Editor's Picks

It's time to up your game with video on BizSugar!
Did you know you can now post video on BizSugar?
Post your small business video to BizSugar today!
Have you tried BizSugar's new video posting feature?