There's already someone selling the boring, safe option to a mass market. Your opportunity is selling niche products/services to the market periphery
Why Selling Margarita Pizza Is Boring
Posted by KEXINO under MarketingFrom http://kexino.com 4231 days ago
Made Hot by: Sun Tzu Business Guide on October 20, 2012 12:49 am
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4229 days ago
4229 days ago
4231 days ago
Marketing to such a huge established market and convincing them to choose you instead of the established brand is almost impossible (unless you have a truly unique twist on the same old product.) Better to find a small but passionate group in a niche market and then grow that market over time. Could you create the margarita pizza of tomorrow?
4231 days ago