An Australian daredevil named Felix Baumgartner set the news channels buzzing last week when he took a record-breaking, 24-mile free fall from an airplane over New Mexico. He had a sponsor – Red Bull. Now that’s one assertive way to build a brand.
What Happens when a Guerilla Jumps Out of a Plane?
Posted by stepbystepmarketing.com under MarketingFrom http://www.stepbystepmarketing.com 4228 days ago
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