Social Media Usage In The UAE- Social Brands, Statistics & Predictions

Posted by hannahfield under Marketing
From http://inbound.weareneesh.com 3355 days ago

With 95% of the population having direct access to the Internet, UAE continues to be one of the largest consumers of Digital & Social Media in the world.

With an overwhelming majority expat population, particularly in places like Dubai and Abu Dhabi, expats continue to use social media to do two main things; converse and consume. Expats like to keep in touch with their friends and families back home, converse with their favorite brands and share in conversation with groups who share similar interests. Not only that, they consume it to stay updated with news, current affairs, entertainment and the latest offers from their favourite brands in the region.