BizSugar.com › Marketing › Listen Up And Utilize Customer Feedback To Identify What Your Audience Wants [INFOGRAPHIC]

Customers want to support and engage with companies that aren't just interested in their thoughts and opinions, but actively seek them out. That's why it pays to be recognized as a company with a Voice of the Customers (VOC) culture. Your customers will provide you with helpful brand insight, especially when they know you'll listen and take action. You just need to ask the right questions and remember to follow up.