By Rieva Lesonsky. Does your small business sell a “green” product or service—one that benefits (or at least doesn’t hurt) the environment? Then you could benefit from Americans’ desire to go green when shopping. But not so fast. Before you launch a green marketing campaign, there are some key things you need to know to avoid major missteps that could bring your business down.

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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!