How to never fear the competition ever again! �

Posted by Berndgeropp under Marketing
From http://www.more-leadership.com 215 days ago
Made Hot by: dEvangelize on October 18, 2012 10:53 pm

Imagine you could click your heels, and just like that – you are not in competition any more. You are now the undisputed number 1 in your market – sounds pretty good, right?

Unfortunately you are still in Kansas and Dorothy’s red slippers only work in the movies. But the good news is that a method exists to transform your company in such a way, as though you were able to click your heels...

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Comments

Written by lyceum
212 days ago

When I read your post, I got thinking of a discussion I had yesterday with a friend who had listened to a talk by Keith Cunningham on how to beat the odds.

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Written by bigmoneyweb
214 days ago

People throughout history have become successful by

spotting a problem and solving it. Most of us can come up with a list of problems, but it takes some work (or a genius idea!) to come up with a workable solution.

In a nutshell… your customers have a problems you can solve. It’s up to you to know, understand and relate to those problems in a way that appeals to their best interests.

Thanks for sharing!

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Written by Berndgeropp
214 days ago

Thanks for your comment.

You are right spotting the burning problem of customers is one issue, finding a good solution for it another.

Nevertheless, I believe it is very important to firstly get crystal clear what customer group to focus on.

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