People often think that referral programs give money away for free, and push customer acquisition costs higher—but this couldn’t be further from the truth. With referral, you can actually achieve a dramatically lower CAC compared to other marketing channels, and build growth over the long haul.
How 3 Wildly Successful Companies Incentivize Referral to Fill the Funnel
Posted by Extole under MarketingFrom http://www.extole.com 2979 days ago
Made Hot by: NolanGreen on March 2, 2016 11:05 am
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