When you’re a small business, you are most likely competing against other small businesses, not the Fortune 500 or the mega-franchises of the world. When you look around at your competitors, and you should as you develop your branding, it’s most important to focus on your realistic competitors, but you should also consider aspirational competitors.
Do You Know Your Business' Aspirational and Realistic Competitors?
Posted by VisibleLogic under MarketingFrom https://brandingcompass.com 2040 days ago
Made Hot by: JoshRed on September 28, 2018 6:25 am
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