You work hard to gain customers. And a simple customer retention strategy can help ensure they keep buying. Having a strategy in place doesn’t have to be complicated or expensive. Here are a couple of tips to help you develop a customer retention strategy.


Written by HeatherStone
1284 days ago

Hi Susan,

I think every small business owner knows its important to keep customers and maybe when you have just a few and a personal relationship with each it's not that complicated. But when that customer base increases in size, it gets a bit daunting and its harder to keep track and make sure your regulars keep coming back for more.

Written by m4bmarketing
1284 days ago

Hi Heather,

I think deep down they do too and you make a good point about when the customer base increases in size. That is where having a database with segmentation is of great benefit.


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