Beer, wine and spirits brands make up a huge $197 billion industry, one that inherently overlaps with the celebrations industry, a $38 billion market. In our latest white paper, we analyzed the role of liquor in holidays and special occasions, and here we’re zeroing in on the inextricable link between beer, wine & spirits and celebrations.
Connecting Alcohol Brands to the Celebrations Industry
Posted by katiepetrillo under MarketingFrom http://www.punchbowl.com 4041 days ago
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