Whether you’re a solo-preneur or part of a thousand-strong team, your “About” page is one of the most important pages on your website.

Take a moment to think about your own browsing habits: when you find a new business that looks interesting, the “About” page is usually one of the first places you go to find out more about the organization and its people. As one of the most visited pages on your website, you want to make your “About” page represent the best side of you and your business.

After all, it could mean the difference between an interested reader who eventually becomes a customer, and a bored browser who leaves your website, never to return.

Here are some tips to help you create an “About” page that will keep your visitors hooked.





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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!