It may seem like a no-brainer but your departments have to coordinate their efforts if you're going to participate in social media successfully. This process is referred to as unified communications. It's a set of products combining the real-time communication services within your organization, including instant messaging, telephony, and video conferencing with non-real-time services such as voicemail, email and fax. Its singular purpose is to provide a consistent (and positive) user experience across your brand.
Unified communications, the future of customer service
Posted by BuyerZone under Customer ServiceFrom http://www.buyerzone.com 4587 days ago
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