Improved Viewability Directly and Positively Impacts Revenue

Improved Viewability Directly and Positively Impacts Revenue Avatar Posted by erikemanuelli under Advertising
From http://tech.co 190 days ago
Made Hot by: JamesMcAllister on January 11, 2017 7:18 pm
Successful online advertising strategies rely on high viewability rates.

The more an ad is seen, the greater the chances are the user will make a purchase.

This used to be an easy feat for advertisers and marketers. But today, they battle savvy internet users, ad blockers, and faulty ad analytics.

Improving ad viewability is still the key to successful online advertising, and investing time into improving these rates has a positive impact on publisher revenue.





Comments


Written by ravichahar
190 days ago

Hey Erik,

People are really into advertising and everyone wants to make more money. More the views more would be the revenue.

This article can really help.

~Ravi



Log in to comment or register here.

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …
Subscribe

David Siteman Garland: Building a Community

When David Siteman Garland launched his online community and TV show, he had very few fans. "Back then only my … More
Editor's Picks


It's time to up your game with video on BizSugar!
Did you know you can now post video on BizSugar?
Have you tried BizSugar's new video posting feature?
Post your small business video to BizSugar today!