One of the few things your new marketing website can “do,” other than branding, is to build an in-house email marketing list for your business. In our opinion, if your website doesn’t get visitors to leave their contact information, you’ve wasted your money and your visitors’ time. If someone makes the effort to visit your site, there’s a good chance they’re interested in what you have to offer, even if they aren’t going to buy today.
It’s simple: give visitors an enticement to receive email from you, and use a form on your website to gather email addresses into a list of email subscribers. Then, send high-quality emails to your email list. This process is the most basic form of email marketing – and it works
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Workbox voted on the following stories on BizSugar
4 Things Your New Marketing Site Must Do: #3 – Collect Contact Information
Posted by workbox under Online MarketingFrom http://blog.workbox.com 5027 days ago
4 Things Your New Marketing Site Must Do: #2 – Update Regularly
Posted by workbox under Online MarketingFrom http://blog.workbox.com 5027 days ago
Made Hot by: Small Business Tribe on August 17, 2010 9:14 am
Our previous post, #1 – Tell Your Story Quickly, showed how to present what your company does as rapidly and effectively as possible. Now, we describe the kind of content you need to keep your site up-to-date – a process that simultaneously makes your company look dynamic, tells your story and makes search engines happy.
Second in a four-part series detailing the four most important things you must do with your new marketing website Read More
Second in a four-part series detailing the four most important things you must do with your new marketing website Read More
4 Things Your New Marketing Site Must Do: #1 – Tell Your Story Quickly
Posted by workbox under Online MarketingFrom http://blog.workbox.com 5027 days ago
Tell your story quickly, update it regularly, collect contact information, measure – all with an eye to setting the stage to create, manage and improve your online marketing efforts.
First in a four-part series detailing the four most important things you must do with your new marketing website Read More
First in a four-part series detailing the four most important things you must do with your new marketing website Read More
Online Video Marketing: What Makes Video Go Viral?
Posted by Cathode Ray Dude under Online MarketingFrom http://indiemusic.typepad.com 5036 days ago
Made Hot by: businessavante on August 5, 2010 4:42 am
What makes a video go viral? No, we're not talking about something like the common cold or flu here. We're talking about an online video that is so popular with viewers that they feel the need to share it with their friends, colleagues or family via social media like Twitter or Facebook, or through e-mail or re-posting it on their blog or Website. Having your video go viral is often the ultimate goal of any online marketing campaign because it is a way of letting others spread your message with limited expense or effort on your part and allows you to reach a potentially huge audience as your viewers share the message with their network and those people share it with their network and so on and so on
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Redesigning Your Website? 301 Redirects Are Your Best Friend
Posted by workbox under Online MarketingFrom http://blog.workbox.com 5041 days ago
A new website design can mean losing your search engine rankings and in-bound links. Learn how "301 redirects" help keep the search engines and your friends happy
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REVIEW: Free Traffic System
Posted by amabaie under Online MarketingFrom http://www.seo-writer.com 5050 days ago
Made Hot by: jsternal on July 22, 2010 3:43 pm
The Free Traffic System is NOT what the name sounds like. It is an effective platform to build editorial links on keyword-relevant pages across multiple domains of mixed quality. And it’s free. This is my detailed (2900-word) review.
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Edit Images In CUT & WordPress, No Photoshop Required
Posted by workbox under ResourcesFrom http://blog.workbox.com 5050 days ago
Editing images for your blog or inside your CMS has been a real hassle for lots of people, particularly if they don't know how to use Photoshop.
jQuery, and the Jcrop plugin, can be customized to your CMS (or WordPress) to make image uploading, cropping and resizing a snap - without Photoshop or Flash!
See how we did it at Workbox Read More
jQuery, and the Jcrop plugin, can be customized to your CMS (or WordPress) to make image uploading, cropping and resizing a snap - without Photoshop or Flash!
See how we did it at Workbox Read More
From Russia With HTML: Any Femme Fatale Spies At Workbox?
Posted by workbox under NewsFrom http://blog.workbox.com 5069 days ago
Workbox's humorous take on the recent Russian spy scandal, and it's relationship to the spy business and offshore outsourcing for web design and development companies
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What Happens to Your Social Media Accounts When You Die?
Posted by businessavante under Social MediaFrom http://decorative-urns.com 5077 days ago
Made Hot by: BusinessBloggerPro on June 28, 2010 6:13 am
Ever wonder what happens to social media and web-based email account when a person dies? Read this comprehensive guide that covers major services like Twitter
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$200 or $200,000? How Much Does A Website Cost?
Posted by workbox under Online MarketingFrom http://blog.workbox.com 5092 days ago
The first in a 3-part series that shows what kind of site you can get for your budget. A great way to see how much you should budget for a website, and what kind of design and features you can get
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