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These days, news about “jobs” has been gloomy. First, there was the news of Steve Jobs giving up the helm of Apple, one of the world’s most valuable companies. Then, the Bureau of Labor Statistics reported that the unemployment rate held at 9.1% in August, and leisure and hospitality changed little Read More

What is the best shape for a logo? Is it OK to have multiple versions of your logo? How to balance consistency with necessary variations. Read More

There's a lot of confusion when it comes to SEO. But most of it can be boiled down into 4 things. Focus on doing these 4 things and you'll have biggest impact in the shortest amount of time. Read More

Blogging has become one of the most popular activities done by netizens. It is estimated that thousands of blogs are created each day. And if you made a rough estimate on the number of blogs currently residing over the internet the numbers will surely be mind boggling. Read More

Is there a dislike button on facebook? Well, it's somewhat shocking to find out that many people wanted the dislike button on Facebook as oppose to the 'Like' Read More

There is no doubting the trend towards digital marketing and away from traditional media. In 2010 52% of Small and Mid-sized Business (SMB) marketing budgets was spent on traditional advertising. By 2015 that figure will be 30%. Read More

While the basic principles of marketing never seem to change, the marketing tools that businesses can utilize to attract and retain customers continues to evolve.

The good news for small businesses is that many of the top trends in marketing tools are based on new technology that makes marketin Read More

Working from home can be both rewarding and challenging. Make sure you stay on task and productive by following these easy tips. Read More

For small businesses, it’s important to have a powerful website. Therefore, as you begin the process of building the ideal website for your small business, it’s important to include several elements that will successfully portray your product/service and brand. Read More

Though the term “viral” has negative connotations associated with it (rightly so), in the world of internet marketing and blogging it is a positive thing. For bloggers and avid internet goers, becoming a viral internet sensation is equivalent to Hollywood stardom. Read More