The growth of corporate communication can be attributed to the trend among progressive companies to appoint a communication man to top managerial positions (and even in the executive board). Corporate Executive Officers (CEOs) are beginning to realize that the success or failure of corporate strategies depends on how communication resources are harnessed.
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Corporate Communication: An Essential Tool in an Organization
Posted by Athena under StrategyFrom http://factoidz.com 5202 days ago
Made Hot by: CharleneNance12 on November 30, 1999 3:00 pm
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