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Robots.txt contains instructions for search engine bots.

It is a simple file, but it is also easy to mess it up.

If you do, it can dramatically hurt your SEO.

In this post, we will show you everything you need to know about it. Read More

Customer retention is critical to the sustainable growth of any business. Use the insights from these customer retention statistics to reduce churn... Read More

Content refreshing is one of the best strategies to keep your content marketing efforts sustainable and to ensure that your site maintains its ranking in search engines.

Here’s everything you need to know about content refreshing, from finding content to refresh to the benefits and the best way Read More

Setting up a business is a long and, often, daunting process. You may find that you have to start focusing on areas of operations that didn’t even originally cross your mind.

If you’re launching a new product, chances are, you’re usually caught up in things like product design, product testing, Read More

Canonical tags are one of the most important SEO tags. Yet, they are often misunderstood.

They were introduced by Google in 2009 as a way to help webmasters control which version of a page should be indexed.

In this post, we’ll explain what canonical tags are and how to use them correctly to Read More

Are you worried about orphaned pages on your blog? This article explains orphaned content and looks at practical ways to find and fix them. Read More

HTTP status codes are an essential part of SEO and web development.

They tell you everything you need to know about the status of a page or request and help you troubleshoot any errors that might appear.

In this post, we will go over the full HTTP status codes list and explain what each one m Read More

Redirects are an important part of SEO.

They allow keeping your website’s URL structure consistent, which is good for both users and search engines.

In this post, we will discuss what redirects are and when you should use them. Read More

Keyword cannibalization is something that can happen to any website, no matter the size or amount of content.

It can be an issue because it can negatively influence your search engine positions.

In this blog post, we’ll discuss what is keyword cannibalization, how it may impact your rankings, Read More

Starting a website is overwhelming but always exciting. I love that stage when you feel those ideas flowing and you start setting yourself some goals and building task lists. But there’s always that question of getting your first clicks that always seem so rewarding. Once you know your niche and… Read More