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As a small business owner, you are probably aware that social media is a must for every business today — particularly those without the benefit of a nationally known brand. However, you may not know exactly how to conduct your own social media strategy. Here are the goals you can achieve through so Read More

Chances are good that when your site first launches it will not be in the top four or even the top 10 organic search results. That’s completely okay; you’ve got time to build a robust thought leadership campaign and optimize your site’s content for higher organic rankings. But this won’t happen ove Read More

The past month has seen big Facebook, Twitter and LinkedIn announcements that will impact on businesses. Is your organisation ready to respond?

Below is a summary of the changes, some of my thoughts on why the social media platforms are changing, and some tips for businesses on how to respond. Read More

Publisher Channel Content by GetApp.com

Social proof is a buzzword that has been floating around for some time now, and the term is gathering ever-increasing momentum in online marketing circles. The idea that someone else´s experience will somehow help us predict Read More

By providing content that that has value, that is interesting, and engaging, you make the human component of your website happy, and the search engines too. Read More

The Internet is a HUGE place and the competition in most markets is fierce! So what can YOU do to get more customers, get more customers to buy more often, get more customers to make larger purchases, and grow your business?
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When searching for the best places to get paid WordPress themes online, it quickly becomes clear that the overwhelming popularity of the blogging and site-building solution has spawned an entire theme-building industry of its own. Read More