As customers become more cautious and more skeptical, so does the need for great testimonials become more critical. Most of us have a few testimonials, but almost no one has a process for systematically going after them as a strategic priority. Social proof is one of the most powerful selling tools available and Street-Smart Marketers make it a pr
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EvanCarmichael voted on the following stories on BizSugar
How To Get Great Testimonials
Posted by JohnH under MarketingFrom http://www.evancarmichael.com 5871 days ago
Made Hot by: macromax on April 22, 2008 5:45 pm
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