Taco Bell has sold 450 million of their new Doritos Locos Tacos. It was a bolder idea than you might think.
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These stories submitted by Indeliblebranding will be featured BizSugar's homepage
What your brand can learn from a taco made with Doritos (that 450 million people have purchased).
Posted by indeliblebranding under Success StoriesFrom http://bit.ly 3976 days ago
Brands spend a lot of money on original videos because they have to.
Posted by indeliblebranding under MarketingFrom http://bit.ly 3983 days ago
When it comes to creating video content, there are essentially two options: In-house, or professional. The first is a roll of the dice.
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Successful brands don't sell products today. They sell experiences.
Posted by indeliblebranding under MarketingFrom http://bit.ly 3988 days ago
We live in an economy that's moved beyond products & services to one based on experiences, connections and sharing.
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The quicker you can tell the story of your brand, the better.
Posted by indeliblebranding under MarketingFrom http://bit.ly 3998 days ago
In the age of Vines and Tweets, you have less time than ever to tell the story of your brand to your prospect.
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If search ranking is your sole marketing objective, it's hard to grow.
Posted by indeliblebranding under MarketingFrom http://bit.ly 4012 days ago
In the new world created by Google, brands now obsess over search ranking. But the result is that they miss the bigger marketing picture.
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Your startup is more likely to succeed in the SF Bay Area.
Posted by indeliblebranding under TechnologyFrom http://bit.ly 4020 days ago
In a recent article in Inc., Phillip Rosedale explores this question and makes some very astute observations. Most importantly, he believes that there are tech geniuses just about everywhere on the planet. But only San Francisco makes it safe to work on risky ideas.
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Creating original content is a necessary part of every business model.
Posted by indeliblebranding under MarketingFrom http://bit.ly 4028 days ago
We live in a world of constant information. Either your brand becomes part of that news stream - or you simply won't be thought of.
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Is your brand still throwing money away on banner ads?
Posted by indeliblebranding under MarketingFrom http://bit.ly 4034 days ago
You're more likely to summit Mt. Everest than click on a banner ad. The ROI on display advertising is simply terrible. It's time to elevate your marketing above the fray.
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After 500 job rejections, this sixty year-old woman tried advertising.
Posted by indeliblebranding under Success StoriesFrom http://bit.ly 4036 days ago
After 500 rejections, Ann Margulis advertised her skills on a billboard outside Sydney, declaring "I am 60... and not over the hill."
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To make your brand successful, you have to embrace storytelling.
Posted by indeliblebranding under MarketingFrom http://bit.ly 4047 days ago
Marketing success today requires understanding your brand's culture & story, and telling it in the most empathetic way possible.
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