These stories submitted by Denissemarie will be featured BizSugar's homepage

How upsetting is the Mad Men billboard advertisement? The PR Verdict: “C” for AMC PR and the media buyer. Isn’t this reaction entirely unsurprising? Read More
The FBI isn’t normally associated with successful product launches but it has outdone itself with the use of the classic PR strategy: the celebrity spokesman. Read More
Was Sacha Baron Cohen at the Academy Awards funny? As a comedic exercise it was at best lukewarm, but as a PR exercise it hit the mark. Read More
Warren Buffett released financial results for Berkshire Hathaway. The world’s most famous CEO confirmed a successor has been identified but declined to name him. Read More
The PR Verdict: A begrudging “A” to DKNY PR GIRL. While the content of the tweets and videos seems aimed exclusively at teenage girls who can argue with 380,000 followers? Read More
Monica Lewinsky’s reputation seems to have been frozen in time. The PR Verdict: C for Monica and her reinvention . Ample follow-up PR opportunities. Read More
The fortunes of DSK aren’t improving. Taken into custody for questioning over allegations of a prostitution ring. The PR Verdict: “F” an outright fail. Read More
Murdoch’s Sun on Sunday changes the conversation from criminal charges and arrests, to a new newspaper, and fresh jobs. As a game changer this is perfect. Read More
The PR Verdict: “A” for the launch of sustainable capitalism by Al Gore and his business partners. This was a well-executed PR “thought leadership” launch. Read More
The PR Verdict: “C” for Sophia Loren. An article that reads more like a press pack is PR done badly. While it may be “on-message” it makes for dull reading. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!