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Business blogs can be the cornerstone of a powerful marketing strategy. The content you publish regularly for your preferred audience can establish your position as an expert or your company as a leader in your industry.

Your business blog is a respected source of valuable information. Read More

According to data from Tony Haile of Chartbeat,you have 15 seconds to capture the attention of your website visitors. And what's worse, his data indicates that on average 55% of people who click onto a site spent fewer than 15 seconds actively on a page. Read More

Payroll management professionals know that they have a vast number of regulations to abide by, deadlines to keep, and a myriad of forms to be completed and maintained. Compliance and diligent attention to detail are hallmarks of your profession.

And mistakes can be costly. Read More

Trying to understand emerging risks is like being a fortune teller. Many clients are not sure what emerging risks are let alone how to manage them. What the questions we need to consider in order to know where to go next? What are they? How are they identified? When does an it become an actual risk Read More

Here are 5 top objectives of your content marketing strategy: SEO, Drive Traffic, Generate Leads and Increase Conversion, Inform and Education and Thought Leadership. To learn more, please visit the article. Read More

What is a call-to-action (CTA) exactly? It is typically a virtual button or link that is placed on a website to take prospective customers to either a form to be filled out or a landing page. Once they have completed this action, the prospect becomes a lead. What are some good CTAs? Read More

If you are filing your own forms and you have paid independent contractors during the tax year, here are 3 main points to keep in mind: Point 1: Stay Safe With a Form 1099-MISC. Point 2: Know Who Gets a Form 1099-MISC. Point 3: Know When to File Your Form 1099-MISC. Read More

Do you have the time to run your business and be a successful inbound marketer as well? If you are not sure, here are some items you need to consider? One is Project Management. Can you keep your inbound marketing strategy on schedule? Read More

As an employer, you need to familiarize yourself with new tax laws that will affect your day-to-day operations and policies for the next calendar year. Many of the new laws make minor changes to the existing law. Some of the new laws in California significantly change existing state law. Read More

A business blog might seem to be a no-brainer for most marketers and business owners. But beyond the fact that every company seems to have one, is there any real value in going to the time and expense of maintaining a blog? Here are the top 3 reasons your company should have a business blog. Read More