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In response to Jon Loomer's Facebook experiment, I decided to run my own study to determine what we really see in our Facebook news feeds. Jon's study was very informative but left me with more questions. This post is my data and response to these questions. Some results are surprising! Read More

Numerous Facebook page owners have complained for a while now about their reach on Facebook. Facebook's admission that they are reducing organic reach has page owners wondering about their long term options. If you are considering other platforms, here are some tips to transition your fans smoothly Read More

Facebook's latest admission that they are reducing organic reach for page posts leaves small businesses with a social media marketing dilemma. I have traditionally held strong to my commitment to Facebook but they are killing themselves and small business marketing with these changes. Read More

It’s the day after Thanksgiving and with everything I have to be thankful for, social media is actually high on that list. I know it sounds crazy but I really am grateful for the crazy world of social media. Read More

The advent of social media has obviously changed the way we share our lives with friends and family. We share photos of almost every aspect of our lives to sites like Instagram, Twitter, and Facebook. But when it comes to our “brands” are we doing the same? Do the images you share define your brand Read More

Facebook has been updating their platform at such an incredulous rate this year that I can barely keep up with the changes! There will probably be a bunch more new changes within weeks of this post. In the meantime, however, I wanted to at least round up the latest Facebook updates of 2013 for you. Read More

Defining “social media” isn’t as easy as it may seem. It is a complex, and increasingly so, business aspect that is constantly evolving. There are countless experts out there with their definitions. But it’s not an easy answer so I put together this infographic to help explain it. Read More

Sometimes, after you hit send on Instagram, you realize you made a typo or that you forgot to include something. There have a been a few times, on my own photos and on others’ photos, that I wish I could edit what I wrote. It’s not a commonly known fact but you can edit comments. Here's how! Read More

I'm always preaching the value of social media. In fact, it’s kind of become a life mission to educate business owners on the power of social media. But for all the great things that social media does, I think it’s important to clarify that social media cannot replace traditional business roles. Read More

Your profile photo is your first impression. It’s unfair, but you are judged immediately based on your profile pic and who you convey yourself to be. So, please, make sure you’re using a good photo on your professional social media sites. Don't make these mistakes! Read More