Learn how to get focused and achieve your business goals by using the "What Your Business SHOULD be Doing Online" formula.
Not Sure What Your Business Should be Doing Online? Follow this Formula!
Posted by MattMansfield under StrategyFrom http://www.mattaboutbusiness.com 4648 days ago
Made Hot by: steeldawn on August 9, 2011 4:46 pm
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Comments
4640 days ago
4623 days ago
4648 days ago
The cart before the horse issue you bring up probably describes the approach of 90%+ of companies in their approach to the web.
Alastair
4648 days ago
Yep, I've seen it time and time again.
A lot of it is the fact that most business folks do not have the time to figure out the web and so they read what's hot and then try it out.
This can work, but the hit rate on success is much higher if you do it the other way around.
-Matt