Brands are people first. Customers are people too, so customers tend to take their relationship with a brand personally. Thus it’s not a surprise that people love their favorite smartphone brand, cringe when you mention their cable company, or even hate the mention of a particular bank.





Comments


Written by tiroberts
41 days ago

Fantastic suggestions



Log in to comment or register here.

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …
Subscribe

Daniel Sharkov @DanielSharkov Grows Up Blogging

Daniel Sharkov grew up in the blogging business. Usually when we say that, we are talking about someone who started … More
Editor's Picks


Have you tried BizSugar's new video posting feature?
It's time to up your game with video on BizSugar!
Post your small business video to BizSugar today!
Did you know you can now post video on BizSugar?