BizSugar.com › Resources › Instagram Stories: Why are businesses drawn to the Snapchat copy cat?

Since the Instagram App was launched in 2010, it has seen rapid user growth, with more than a third of mobile users predicted to be using it this year. Instagram has stayed ahead of the game, adding more and more features. In addition to the famous Instagram filters, users now enjoy features such as the ability to post videos as well as photos. And with the launch of the app Boomerang, they can create GIF like clips to be shared on Instagram too.