When you think about marketing to moms, you might think about parents of young children or infants, but you could be ignoring an entire category of moms: parents of college students. While you might think that college students are off on their own, free from mom and dad, a study by BSM Media reported in MediaPost found moms are highly involved in their students’ spending.
This Hidden College Market Could Be a Gold Mine
Posted by NetworkSolutions under Products and ServicesFrom http://www.web.com 3963 days ago
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