BizSugar.com › Products and Services › Social Link Anatomy- Understanding the Value of a Social Link

This is a follow up to my previous YOUmoz post on understanding the value of a link. Because of the positive feedback from that post as well as new research emerging from SEOMoz regarding social media's effect on SEO, I've decided to expound on social links.When Rand posted his data and findings of social media's influence on Google, the wheels in my head really got turning. I've always been of the opinion that the whole search getting more social deal was really overblown. It probably still is as I believe content that is popular in social media is probably already popular with search engines, independent of how many shares, likes or tweets it may receive.But no one can ignore the growing connection between very popular social content and very high search rankings. And since Google and Bing both confirmed the use of social signals in rankings, it's time we do an in-depth analysis of social links and how to value them.