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Moz's Search Science team head, Tom Capper, talks about the untapped organic traffic opportunity that is Google Discover.
He says: Listen and Read...
Now, this is a massive opportunity that I think a lot of sites have been sleeping on. It's been out for about three years now, and the sites that are taking it seriously, I've seen quite a few recently that are now getting more traffic from Google Discover than they are from organic.