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You're Measuring Your Email Nurtures Effectiveness Wrong

$You\'re Measuring Your Email Nurtures Effectiveness Wrong - https://gon.to$

Posted by mgonto under Online Marketing
From https://gon.to 2648 days ago

Learn why open and click rate aren't good enough to measure email effectiveness and how you can do it better with business metrics tested by test and control groups

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“Yes, it's quite the new term Martin. But it's been around for a while....”

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“Adam: Do you have a favorite tool at the moment?...”

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