It may sound like a really broad question, but the answer will amaze you. Find out if you're one of the content marketers who's doing it!


Written by QueenMaa
1734 days ago

You made some excellent points. It's very important to identify your target market. The better you understand them you can give them what they want. Thanks for sharing!

Written by nicolebeckett
1733 days ago

Thanks! The business owner-customer relationship is just like any other relationship -- when you take time to think about what the other person wants, everyone wins! :)

Written by AngelBiz
1734 days ago

Nicole - This is an excellent point. I would say that it is true not only for content marketing, but for all aspects of business. If you "Get It" what it is that customers want you will be able to produce the right thing for the right customer at right price and provide the right customer service. Unfortunately, not many people are capable of Getting It. Steve Jobs was one such example who Got it.

Written by nicolebeckett
1734 days ago

Thanks for the kind words! You're right -- "Getting It" is vital for every single part of business. When I'm out shopping, I definitely wish that more business owners "Got It", and I know I'm not alone!

Written by BizRock
1735 days ago

Amazing example of what’s the one thing that all great content marketers do. I've been really impressed with this article and you give me some great lessons about content marketing,thanks.

Written by nicolebeckett
1735 days ago

Thanks, Rock! We tend to overlook the simple stuff, but oftentimes, it's the simple stuff that can make us so successful! :)

Log in to comment or register here.

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …

Allison Semancik Helps Ideas Sprout @AllieMiami

After years of working to cultivate other people's small business gardens, Allison Semancik decided to plant some seeds … More
Editor's Picks

It's time to up your game with video on BizSugar!
Have you tried BizSugar's new video posting feature?
Post your small business video to BizSugar today!
Share your small business tips with the community!