When Marketo’s Jon Miller began to ponder the difference between thought leadership and content marketing, he turned to the Twitterverse for possible answers.


Written by thelostagency
1015 days ago

We had this discussion briefly at work, but I think it's something that needs to be discussed further to ensure we are not underselling the idea. I feel that much of the content marketing that takes the most effort and most time to create is the type of thought leadership we should aim for in every piece!

Written by lyceum
1016 days ago

This post is pretty thought provoking. My goal is to become a thought leader on social media and business philosophy, as I am educated in organizational leadership and a long-time student of philosophy. I have been creating online content for 10+ years and been studying and practicing a specific philosophy since 1985. You will get a hint of the nature of the philosophy by learning the background of my Twitter name, Lyceum...

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