Can video marketing trump other mediums when it comes to spreading the word about your small business? It can, according to Caroline Melberg at the Small Business Mavericks blog. Why? Because, Carolinhe insists, video can inspire more trust than print or even audio only messages about your product or service. Video allows more levels of communication including not only your words but also your body language. Since many people clues people receive in communication are still visual, video can be a great step toward establishing trust, Melberg said.

Who Voted for this Story



Comments


Log in to comment or register here.

5 Things Your Latino Employees Wish You Understood

Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …
Subscribe

Daniel Sharkov @DanielSharkov Grows Up Blogging

Daniel Sharkov grew up in the blogging business. Usually when we say that, we are talking about someone who started … More
Editor's Picks


Post your small business video to BizSugar today!
It's time to up your game with video on BizSugar!
Have you tried BizSugar's new video posting feature?
Did you know you can now post video on BizSugar?