Why should your business be outwardly festive during the holidays? Personality.
Users appreciate businesses that show a bit of flair, especially around the holidays. Whether it’s Halloween, Christmas or April Fools, festive stunts and funny pages remind visitors that your site is run by a group of fun professionals.
Why involve PPC?
Most website holiday stunts are promoted via social media and SEO, so ROI isn’t as much as a concern as it might be for PPC. However, it is possible to gain more exposure through PPC. It won’t cost you an arm and a leg either.
To run a cheap and effective PPC campaign, review our Halloween Costume campaign check lists.
Trick or Treating – PPC Style
Posted by BuyerZone under Online MarketingFrom http://www.buyerzone.com 3849 days ago
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