BizSugar.com › Online Marketing › SEO Cocitation & What It Means to Your Small Business

SEO is constantly changing, so it's important that your website can change its strategies to adapt and remain successful. In the past Google wanted to see keyword rich anchor text as a sort of relevancy-marker, but this was too easy for spammers. Now, this is the exact opposite of what Google wants to see. It should change the way you think about linking.