Online Video: Likes Through A Global Lens

Posted by nialldevitt under Online Marketing
From http://tweakyourbiz.com 4373 days ago

In Hollywood, it’s “Lights, Camera, Action!” In the digital age, it’s “Likes, Content, Analytics”. Not everyone will be rushing to declare “I’m ready for my close-up”, however online video is too important a tool to ignore. Video boosts search engine results, increases stickiness and improves conversion rates. It gives you an unprecedented opportunity to attract visitors to your website, keep them there and influence their purchasing decisions.

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Comments

Written by elainerogers
4373 days ago

Niall / Fiona,

What a great list of resources, thanks for researching and sharing.

Video is only one aspect of multi media and social media (even for business) it's amazing it is so slow to take off (esp in Ireland!!)

I think what will happen, people will get into video out of necessity and the web will get full of "junk". But for the rest of us who have been watching and listening to ourselves for a while now, we have the head start (I say that flippantly).

It really is the last frontier of socially connecting with customers and followers, and business owners will be racing to join Toastmasters in an effort to rid themselves of on-screen nerves. Yet a new industry is born...

Great article!

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