Email Marketing is the process of delivering relevant, engaging and timely marketing messages to a specific list of recipients via email. It is a great way to target specific groups and it’s relatively cheap too. Follow these six simple tips to create and run a successful Email Marketing campaign.



Comments


Written by elainerogers
1143 days ago

A great checklist Aoife!

I agree relevant content and consistency are key. A schedule helps with the "I'll do that later" syndrome :)

Great post!



Written by lyceum
1146 days ago

Great tips. Do you know if Aoife Rigney has read "Constant Contact Guide to Email Marketing" by Eric Groves? I am reading it right now, before I start out with my new newsletter and email marketing campaign.



Written by elainerogers
1143 days ago

Hi Martin,

Constant Contact are great too. I agree with Aoife that MailChimp is so easy to use and the analytics are good. As long as the provider is well known, that should help to keep us out of the spam folders!



Log in to comment or register here.

Three Key Voluntary Policies for Women

Today 4 in 10 women are the sole or primary breadwinners for their families,¹ and they do more than twice the amount …
Subscribe

Contributor of the Week Ivan Widjaya On BizSugar Tips

How do you use BizSugar to benefit your small business? Our latest BizSugar Contributor of the Week Ivan … More
Editor's Picks


Post your small business video to BizSugar today!
Have you tried BizSugar's new video posting feature?
It's time to up your game with video on BizSugar!
Did you know you can now post video on BizSugar?