An email zombie is defined as a lead that engaged with your organization at some point by opening your marketing emails, but hasn't for a period of time. Sending messages to an email zombie puts your organization's IP address at risk of being blacklisted, preventing you from deploying any emails at all.
Improve Your Email Campaigns By Removing Zombies #infographic
Posted by
SaadAhmadkhan under Online Marketing
From http://www.visualistan.com 3478 days ago
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