I was speaking with a new client the other day about their former SEO efforts. Their previous SEO firm had outlined in their contract exactly which ten keywords (10?!) they would target on the site and include the content marketing efforts. This client owns a local business so most of their keywords were localized (think Boston SEO firm vs. SEO firm). Interestingly enough, and frustratingly so, their previous SEO firm flat out refused to target the more competitive terms!
Don’t Be Afraid of Competitive Keywords
Posted by
nickstamoulis under Online Marketing
From http://www.searchengineoptimizationjournal.com 4287 days ago
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