By Ann Smarty

There is a trend that has seemed to grow with the prevalence of social media. It is the constant updating of content that is only relevant in the moment, trending in the short term to draw a quick influx of traffic. While this can be a useful tactic for certain forms of marketing, and it is the life blood of niches involving current events (such as news sites), there is a time and a place for it.

Sponsored Content


Comments


Written by lyceum
690 days ago

This is an important post. I have been blogging for 11 years and in the "grand ol' days" you could read plenty of evergreen material, but nowadays is is a huge flux of insta-messsages! ;)



Log in to comment or register here.

5 Things Your Latino Employees Wish You Understood

Latino employees are the fastest-growing segment of the U.S. workforce – in fact, by some estimates one in three working …
Subscribe

Lessons Learned About Business -- Through Poker

Before becoming a professional digital marketer, Stuart Davidson spent a lot of his time on the computer. He went from … More
Editor's Picks

Have you tried BizSugar's new video posting feature?
Post your small business video to BizSugar today!
It's time to up your game with video on BizSugar!
Did you know you can now post video on BizSugar?