By now, everyone who markets a business online ought to know the importance of content marketing. This strategy requires not only that you or someone in your business create tons of content, but that you make sure that content gets people's attention. The thing about creating tons of content capable of engaging your audience and of making them keep coming back for more is that it is hard work. In this guest post on Facebook expert Mari Smith's blog, Craig Silverman, Director of Content for Spundge, shares some steps that should make it easier and perhaps a bit more fun. Read on...
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