The first obvious question is this: What do you want out of your content marketing? It is important to have clear objectives not amorphous goals such as “more traffic” or “better brand awareness”. Be specific and measurable. Be absolutely ruthless with numbers and timelines. For example:





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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!