BizSugar.com › Online Marketing › 4 Important Elements of a Digital TribeFusion Alliance

A digital tribe is a group of people who share similar interested and beliefs, but how do you know which tribe to marketing to? When defining a target market and creating a campaign, it should be noted that before you decide to market to a specific digital tribe, you should evaluate 4 important elements: Tribe Loyalty, Tribal Size, Tribal Wealth and Tribal Competitive Landscape.