Focus group sessions held in three major U.S. cities resulted in recommendations to the SBA on how to improve its SBA.Gov website and maximize social media tools and tutorials for the 800,000 individuals who visit the site each month. As a result, SBA is undertaking a series of communication initiatives that highlight how its programs and services can help, and the effort has brought increased website traffic to SBA.gov as well as a measurable growth in engagement via social media.





Comments


Log in to comment or register here.
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!