Podcasting doesn’t take a rocket scientist to figure out. Anyone with a decent internet connection and the most basic of audio recording equipment can make their own, without fear of raiding their savings. The key is to make the podcast a regular feature on your site or an exclusive podcasting site that will keep your target audience riveted each week.
Podcasting: How Does it Work?
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From http://www.karrianngraf.com 4770 days ago
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