BizSugar.com › News › Interview with Steve Adams, CEO of Fusebill

We asked Steve Adams, CEO of Fusebill, a few questions about his company and view of the markets they serve.

(...)Business models are increasingly based on selling ongoing subscriptions to customers, not just completing one-off transactions and recurring billing and payments are at the foundation of these new business models. Over the next few years, I believe these will expand to help manage the customer lifecycle: selling new products and add-ons, renewals and upgrades and targeted offers based on individual customer characteristics. An increased use of analytics will help businesses better understand their businesses and their customers so they can extend the customer lifetime and value.