Every email sent to an affiliate threatening them with "termination" unless they do something (and here it doesn't matter what the affiliate manager is asking for — putting up links, traffic referrals, or lead/sale generation) is a big thick nail in the coffin of the affiliate program. Even in traditional management contexts threats are demotivating. How could anyone expect them to work in performance marketing contexts? I just don't understand it…
Motivation by Threat Never Works – Especially with Affiliates!
Posted by prussakov under ManagementFrom http://www.amnavigator.com 4488 days ago
Who Voted for this Story
Subscribe
“You are most welcome Gaurav....”
“transition plan is the first thing to start. Thank for sharing this...”
“I have been using Picuki, and other tools. But, I was not aware about IG...”
“I am not into Google Sites. I still and always prefer WordPress. Easy to...”
“Semrush is changing. And, I am following the path....”
Comments